Available for new projects  /  UK based

Your business has outgrown
its spreadsheets.

We build custom software that replaces manual processes, connects your systems, and gives your team back their time. Fixed price. You own the code.

Tell us what’s slowing you down. We’ll tell you how to fix it.

Describe a process, system, or workflow that’s eating your team’s time. We’ll review it and tell you honestly whether it should be software, what a simple fix would look like, and what it would cost. No obligation. No sales pitch. Just a straight answer.

Straight answer
No sales fluff, just honest advice
No cost
Free to request, free to ignore
Private
What you share stays between us

We’ll reply within one working day with two or three questions and an honest take on whether this is something we can help with.

They quote in minutes now. Not hours.

A UK logistics group was pricing every quote by hand across four operator rate cards. Three staff. Hours of work. Daily.

Case Study  /  UK Logistics Group

One tool. Every rate card. Instant answers.

We sat with their sales team, learned how they quoted in practice, and built one tool that pulled every rate card together.

Now their team gets instant answers. The spreadsheets are gone. The errors are gone. The hours are back.

20+
Hours saved weekly
4
Operator systems unified
1
Source of truth

A few of the systems we’ve delivered.

Names omitted under standard NDAs.

  1. B2B Sales & Finance

    Customer-level margin and commission engine

    Requirements
    Track 500+ customers across 24 months and run the full sales commission engine.
    Solution
    Custom dashboard pulling revenue, margin, and commission into one source of truth.
    Results
    Monthly numbers went from days of manual work to a single live dashboard.
  2. Operations & Reporting

    Automated reporting platform

    Requirements
    A portfolio of reports taking staff hours to days to compile by hand.
    Solution
    Automated pipelines pulling from multiple data sources, replacing all copy-paste work.
    Results
    Reports that took days now generate in seconds at the click of a button.
  3. Consumer / Wellbeing

    Mobile app and analytics dashboard

    Requirements
    A consumer wellbeing app with full user analytics, built from scratch.
    Solution
    End-to-end build covering native app, backend, and integrated analytics layer.
    Results
    Production app live with full visibility into engagement, retention, and feature usage.
  4. E-commerce / Retail

    Custom Magento storefront

    Requirements
    A multi-variant lighting catalogue needing custom configurators and stock integration.
    Solution
    Bespoke Magento 2 storefront with tailored checkout flows and stock management.
    Results
    A complex catalogue made simple to browse, configure, and buy.
Who builds this

Fifteen years inside small and mid-sized businesses. Sales, finance, operations, IT. Building the systems that fix the things slowing teams down. Margin engines, automated reporting, pricing tools, warehouse and shipping integrations, full mobile builds.

You’re not talking to an agency or a developer-for-hire. You’re talking to someone who has run the kind of process you’re trying to fix. One point of contact. No account managers. No handoffs.

Most of our clients come to us with one of these.

If any of this sounds like you, you’re overdue for proper software.

  1. 01
    You run half your business out of spreadsheets.

    They grew organically. Nobody wants to touch them. One broken formula could cost you a day.

  2. 02
    Your tools don’t talk to each other.

    CRM, accounts, inventory, scheduling. Four systems, zero conversation. Your team copies between them by hand.

  3. 03
    Your team is doing work software should be doing.

    Manual reports, repetitive admin, copy-pasting between systems. You’re paying people to be slow.

  4. 04
    You know what you need, you just need it built.

    You’ve scoped it in your head. You don’t need a 6-month consulting engagement. You just need someone to build it.

If even one of these sounds familiar, you’re ready for proper software.

If you can describe it, we can build it.

Custom software isn’t just for replacing spreadsheets. If it helps your business run better, we build it.

Internal tools and customer-facing systems for businesses with messy operations. Pricing engines, dashboards, internal CRMs, booking systems, customer portals, integrations, automation. Built around the way your team works.

Internal tools
  • Pricing enginesReplace complex pricing logic with tools anyone can use
  • Quoting toolsGenerate accurate quotes in minutes
  • Operations dashboardsSee what matters in one place
  • Internal CRMsBuilt for how your team sells
  • Reporting platformsReports that write themselves
  • Inventory systemsStock, orders, suppliers, all in one tool
Customer-facing
  • Client portalsA professional way for clients to access what they need
  • Booking systemsSelf-service scheduling that just works
  • Self-service dashboardsCustomers find answers without contacting you
  • Quote and order portalsClients submit and track their own orders without phone calls
  • Document and contract portalsSecure file sharing, e-signatures, automated tracking
  • Account dashboardsClients see their own usage, invoices, and history in one place

How it works.

Four steps. No jargon. No surprise invoices.

01

Discovery Call

You walk away with a clearer view of the problem and a sense of whether software actually fixes it. Even if it’s not us. Free 30 minutes. No obligation.

We can come to you. Site visits available across the UK so we can see how your team works first-hand.

02

Scope & Quote

We write a clear scope and quote a fixed price. You know exactly what you’re getting and exactly what it costs before anything starts.

03

Build & Iterate

We build fast, show you progress early, and adjust based on your feedback. You’re involved throughout, never chasing updates.

04

Launch & Support

We ship it, train your team, and stick around. Host it for you, fix bugs, add features. Or hand it over and walk away. Your call.

100% Confidential
Every project and conversation. No exceptions.
Fixed Price
No surprise invoices. Ever.
You Own Everything
Full code ownership from day one.

Three ways to work together.

Starting points. Final quote depends on what you need.

Most builds land between £3,000 and £15,000.

Build + Managed Hosting

Build it, host it, maintain it. You never think about servers.

from£2,500
+ from £199/mo managed hosting
Final price quoted after discovery call based on your specific requirements.
  • Fully managed hosting and database
  • Automated backups and uptime monitoring
  • Ongoing bug fixes and small tweaks
  • Full custom build to spec
  • Priority email support
  • Cancel or migrate out anytime
Start with a free review

One-Off Build

You want it built, you want to own it, and you’ll handle the rest.

from£3,500
Fixed one-time fee
Final price quoted after discovery call based on your specific requirements.
  • Full custom build to spec
  • You own the code outright
  • 60 days of bug-fix support after launch
  • Deployment handover
  • Documentation included
Start with a free review

Ongoing Partnership

We work with you month to month, spot the bottlenecks, and build fixes as they come up. You get ongoing technical help without hiring in-house.

from£1,800
Per month, rolling
Final price quoted after discovery call based on your specific requirements.
  • Process audit and improvement roadmap
  • New tools built as opportunities arise
  • Maintain and improve everything we’ve built
  • Hosting and infrastructure included
  • Regular check-ins and progress reviews
  • No recruitment costs, no long-term contract
Start with a free review
Honest qualifier

Probably not the right fit if...

  • You’re looking for the cheapest possible build.
  • You want a 12-month strategy engagement before any code is written.
  • You want to replace your in-house engineering team.

For everyone else, the discovery call is on us.

Questions people ask before the call.

Most builds run between 4 and 12 weeks. A simple internal tool typically lands at 4 to 6 weeks. A multi-system platform with integrations can take 8 to 12. Genuinely complex builds may run longer. The actual timeline depends on the complexity of your requirements, and we scope it properly during the discovery call before we commit. You’ll have a clear delivery date as part of the fixed-price quote, not a vague estimate.
That’s what the discovery call is for. Most people come to us with a problem, not a spec. We turn it into a clear scope with you. If it turns out your problem is better solved another way, we’ll tell you that too.
Yes. With the One-Off Build, you own it outright on delivery. With managed hosting or retainer, you still own your code, we just host and maintain it for you. If you ever want to move it somewhere else, we’ll hand everything over cleanly.
We quote the original scope fixed. If you want to add something later, we’ll tell you what it costs before we do it. No surprise invoices. Ever.
You get one experienced point of contact, a fixed scope, and a fixed price. Less overhead than an agency, more structure than a typical freelancer, and direct communication from discovery through to support.
Fair question. Everything we build uses standard tech that any competent developer can pick up. You get clean code, documentation, and full access. You’re never locked in to us.
We pick tools that fit the project and that any competent developer could pick up later. Standard, well-supported technology, never whatever is trending. The goal is software you own and can hand to someone else if you ever need to. Not a black box.

Tell us what’s not working.

Describe the problem. We’ll come back within one working day with an honest take on whether we can help and what it would look like.

Email
contact@rebeldev.co.uk
Based in
United Kingdom  /  Working globally
Response time
Within one working day
When you submit, you’ll get a reply within one working day. Two or three clarifying questions, a sense of whether software fixes this, and an honest take on whether we’re the right team to help. No automated reply. No surprise sales call.
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Request a free discovery call